Independent senior designer helping businesses grow through strategic design that is intuitive, engaging and creates measurable value.
See how strategic design has helped generate value for different companies by connecting business goals to user-focused digital experiences.
Independent designer and former agency director with 10+ years experience bringing senior level design expertise to small and large business owners, digital agencies and marketing teams. Creating brands, websites and optimisation services that are thoughtful, user-focused and designed to generate measurable business value.
Digital Strategies
UX Research & UI Design
Strategic Website Design
Information Architectures
Customer Journey Mapping
Digital Design Systems
Component Libraries
Webflow Development
Website Optimisation
Brand Identities
Brand Photography
Figma Design & Prototypes
Customer Research
User Testing & Analysis
Creative Direction
Design Operations
Senior Team Leadership
Stakeholder Management
C-Suite Presentations
Cross-department Collab
Accessibility Standards
AI Image and Video Creation
